Tasks:
- To evaluate the prospects of entering new regional markets
- To get information about the situation in the energy and environmental services market in the regions of interest
- To assess the demand for energy preservation and energy efficiency services
- To identify the major potential consumers with the existing need for energy companies' services
- To assess federal and local legislation governing the energy service market
- To conduct a competitive analysis
Tasks solution instruments:
- In-depth interviews with the top-mangers of potential consumers to determine needs for services, planning costs for improving energy efficiency, specificities in interaction with potential suppliers
- Collection and analysis of statistical information, desk research
Key results:
- Recommendations for market access
- Database of leads (potencial customers)
- List of the most promising services for promotion in the target regions
- Risk assessment with the influence of competitors
