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Development of a business plan for a mobile application for car enthusiasts and conducting a market research of car services


  • Analysis of consumer preferences
  • Assessment of the economic efficiency of attracting investments in the project
  • Description of the main business processes of the project
  • Development of marketing tools for the project
  • Scheduling project implementation
  • Visualization of the assessment


  • Financial model: calculation of the total volume and efficiency of investments with the ability to change the input parameters
  • Telephone survey. Sample: 200 car services and car washes
  • Competitive analysis
  • Price analysis

Key results:

  • Assessment of the volume and dynamics of the market of car services, its structure
  • Determining the number of potential project participants
  • Highlighting and quantifying basic consumer preferences
  • The developed business project is implemented